Icon dance wear was born to inspire dancers, to help them reach that state of mind that makes them perform better. With our fresh and exclusive clothing line we hope to boost you in doing the very best that you can. 

Dancing is a source of passion. It is a trance of movement, part of the global hip hop culture, with a positive energy and a specific mind state. And what you are wearing when you perform will help you feel it. The collective of dancers (meaning the people behind Icon dance wear) came up with the idea of creating “feel good” hip hop collections. The way dancers dress represents who they are inside, and what they have become because of their dedication to the majestic art of dancing. Icon dance wear specifically wants to invoke a feeling of power to people, a character where every hip hop dancer can fit in. 

We want to promote this feeling of togetherness and unity of the hip hop dance culture. We believe that Icon dance wear will provide you the spirit to groove on. 

We at Icon dance wear are motivated to create a character for all hip hop dancers to empower themselves. All these ideas are collected to one hip hop clothing store, www.icondancewear.com.